Hammerson and Standard Life Investments UK Shopping Centre Trust, joint owners of Brent Cross shopping centre, have signed up Urban Decay, Tesla Motors and Smiggle to join the line-up of retailers at the centre.
International make-up brand Urban Decay has signed up to a 399-sq ft unit next to Kurt Geiger, for only its second standalone store in London.
Following a successful temporary popup in Brent Cross, Californian based Tesla Motors, the designer and manufacturer of premium electric vehicles, has made the decision to take a permanent 2,060-sq ft unit in the centre. The new store, which is expected to open in the spring, will become Tesla’s third in London.
And Smiggle has taken a 768-sq ft unit next to Lush in the upper level of the centre.
Conrad Bacon, assistant director of retail asset management at Hammerson, said: “These latest signings demonstrate Brent Cross shopping centre’s continuing ability to attract high-quality international brands. Tesla in particular is a great example of the strength of our commercial approach – and the strength of the location. Now in its 40th year, the centre continues to be seen as a gateway for international retailers entering the UK.”